4 Top Business Review Generating Sites That You Can Work On To Manage Your Online Reputation
A huge percentage of online buyers prefer reading business reviews before making any decision regarding a purchase. No matter how branded your product is, if the reviews are negative, people take no time to skip the option. Similarly, if they find positive reviews, they immediately visit the site to make a purchase or show interest in doing business.
The importance of brand reviews is clearly understandable by brands and so they prefer meeting the online reputation management service provider to manage the reviews online. Several ranges of online reputation management packages are witnessed. We are not going to describe this in detail.
Here in this article, we will showcase different business review generating sites that you must take care of. Let’s find them below.
4 Top business review generating sites
- Google: We all have a tendency to open the Google reviews and scroll down them to find whether the brand is good for business or not. Yes, Google reviews are always the first priority just because it possesses the highest traffic on the web.
The average monthly US traffic on Google is 158.03 million which makes the search engine rank 1 on the web. No matter what kind of business you own, you can simply use Google to add a customer review.
To handle the Google reviews, claiming your business listing on Google My Business is very important. If you fail to perform this, you will fail to have a Google presence on search results and Google Maps.
Around 3 billion searches occur on Google every day. Maybe because it has a mobile-friendly interface, high user-experience, and valuable features. Hence, putting more attention to this platform is very essential to build the credibility of the business.
Talking about the average monthly US traffic, it is around 85.44 million. Millions of people trust Amazon to make online purchases of different products. Hence if you prefer ecommerce marketing, Amazon is the best place to add and manage customer reviews.
3. 3. Facebook: Social media is gaining high pace in less time. Especially, if you are talking about Facebook. Billions of people use Facebook to connect with others and learn about different businesses. Many businesses thus prefer creating a business page on Facebook and build a brand presence online.
On average, 85.57 million monthly US traffic is generated on Facebook making it rank 3 on Alexa. Marketers leverage this social networking site to promote their businesses using creative posts that include videos, image content, and podcasts, sending messages, running events, etc.
The best thing is customers usually scroll down the Facebook recommendations to learn whether the brand is appropriate for making business or you should skip it. Consumer interaction with the brand on social media is increasing daily. Hence, paying attention to the Facebook reviews is quite significant if you are serious about your brand reputation online.
4. 4. Yelp: Another most popular review generating platform is Yelp. Yelp is generating 40.47 million average monthly US traffic. Though it is not frequently used by people across the web, any business of any niche can choose this platform to generate reviews.
According to Alexa, Yelp is ranked 64. You may find the ranking is a bit low. But if you think about your small business and want to have a cost-effective solution for all your reviews, Yelp is a perfect fit.
Any local business can use Yelp to publish reviews. You can respond to every business review alongside host social events using the same platform. If you count today, over 102 million reviews are found on Yelp. Why don’t you have one to build your brand presence on Yelp?
Also read: How Counselors can effectively use Social media
The Bottom Line
Online reviews made by the customers are no longer a joke. At least businesses that are concerned about their negative publicity and a bad customer base know the importance of customer reviews very well.
Are you struggling with your brand reputation? We will suggest incorporating reputation repair services along with the digital marketing needs. If you are running your business online, you should be aware of your brand reputation equally. Make sure all your review generating sites have more positive reviews than negative content.
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